Webinar: Smart tourism in the new era of tourism
Join Professor Dimitrios Buhalis, director of the eTourism Lab, for a unique webinar on smart tourism.
Tourism companies and regions are desperate to #ReigniteTourism around the world. They need to support the economy to generate the much-needed employment and economic benefits. However, we need to be alert, observe all information, use smart methodologies, and be flexible as we find a new normal in the tourism industry. Preparation, agility, and fast and calculated reactions are key to survival. Technology powered smart management and marketing will help us survive in the short term. Brace for the future and help Reignite, Refocus, Redesign and Reengineer our global tourism industry: the new four R's of tourism!
Professor Dimitrios Buhalis is a Strategic Management and Marketing expert with specialisation in Information Communication Technology applications in the Tourism, Travel, Hospitality and Leisure industries. He is Director of the eTourism Lab and Deputy Director of the International Centre for Tourism and Hospitality Research, at Bournemouth University in England. He is also Editor in Chief of the most established Journal in Tourism: Tourism Review, now and SSCI Journal in its 75th volume. Professor Buhalis is an inspirational forward thinker that undertakes cutting edge research, develops innovations and makes a major impact to global society. Professor Dimitrios Buhalis is a renown international speaker and conference facilitator. He frequently delivers keynote presentations, speeches, seminars and workshops in both academic and professional conferences globally. For more information, books, articles and presentations see www.buhalis.com.
Dr Ian Yeoman is an Associate Professor of Tourism Futures at Wellington School of Business and Government, New Zealand and a Visiting Professor at the European Tourism Futures Institute. His most recent publication includes the Future Past of Tourism and forthcoming titles include Science Fiction, Disruption and Tourism and Global Scenarios for Tourism.
Webinar organised by Ian Yeoman with support from Abi Hart and Collette Thaisen on behalf of the School of Management.