Subjects

The School of Marketing and International Business offers programmes of study that encompass both of these subject areas.

Marketing

Marketing has the ability to shape the opinions of consumers and guide trends in the marketplace. At Victoria University of Wellington we know that marketing is a dynamic activity that grabs opportunities and sparks excitement. Marketing is where commerce and creativity meet.

Browse our undergraduate marketing courses

International Business

International Business is the study of business and management across international borders. It encompasses aspects such as globalisation and the impacts of the global environment on organisations, trade and trade policy, foreign direct investment, strategies of international firms, strategic alliances and exporting, and international management, including cross-cultural and international human resource management.

Browse our undergraduate international business courses