Digital Gazelles: Challenges and Coping Strategies of High-Growth SMEs in the Digital Age

Where: RHMZ02 Room capacity is 25 or ZOOM Join from PC, Mac, iOS or Android: https://vuw.zoom.us/j/94749660382?pwd=QytiSWMxS0g0MzM4Q3huQ1pJVjV6UT09

When: Wellington 2:00 pm-3:00 pm Wednesday 10/08/2022

Although digital technologies hold enormous potential to innovate, disrupt, and transform entire business areas, we know little about their impact on business growth. In our exploratory interview study, we investigate key challenges and relating coping strategies of digital gazelles, i.e., high-growth enterprises which pursue a digital business model or make intensive use of digital technologies in their operations. To shed light on this yet under-researched class of enterprises and their technology use, we interviewed high-ranking representatives of five selected digital gazelles from different industries and of varying company age so far. We identified ten challenges across three different categories (organizational, technological, financial) and give first insights into related coping strategies for each identified challenge.

Biography  

Nils J. Tschoppe is Ph.D. student at the Institute of Information Systems at Leuphana University of Lüneburg, Germany. As a research assistant in the EU-funded, transdisciplinary project “Digital Entrepreneurship”, he works on technology-related challenges of (fast-growing) Startups and SMEs in the digital age. His research focuses on digital entrepreneurship and the digital transformation of SMEs, as well as enterprise architecture.

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