Emerging Trends That Could Shape the Future of Tourist Behaviour

Date: 7 May 2014 Time: 12.30 pm

We know about the core trends that are shaping tourist behaviour and society, whether it is an ageless society or the green consumer. What about emerging trends? Those trends that are been acted out by early adopters which will be of significance in the medium to long term whether it is the gamification of price or the human computer. Using the process of trends analysis and drawing upon the latest global omnibus consumer data, Dr Ian Yeoman speculates on emerging trends, evidence from today and likely impact on the tourism industry of the future.

Dr Ian Yeoman is a specialist travel and tourism futurologist who believes in Star Trek, is an eternal optimist, crazy about Sunderland AFC and enjoys cooking. Ian is a trainee Professor at Victoria University of Wellington who commutes and holidays around the world.