TJ and TK: Māori Traditional Knowledge and the All Blacks Brand
From the performance of the haka ‘Ka Mate’ to the use of Māori imagery and designs, aspects of Māori traditional knowledge are intertwined with the branding of the All Blacks and rugby in Aotearoa and internationally. Join our expert panel for a discussion of approaches to intellectual property and working with mātauranga Māori and the particular issues that arise in the context of New Zealand’s national game.
Chair:
- Dr Carwyn Jones – Senior Lecturer, Faculty of Law, Victoria University of Wellington
Panel:
- Professor Susy Frankel – Faculty of Law, Victoria University of Wellington
- Aroha Te Pareake Mead – Trademarks Māori Advisory Committee and Mātauranga Māori/Indigenous Knowledge researcher
- Dr Farah Palmer – Senior Lecturer, Massey University and former Black Ferns captain
A light breakfast will be provided.