Associate Professor Christian Schott
Teaching in 2020
- as Course Coordinator and Lecturer
- as Course Coordinator and Lecturer
Virtual-reality and experiential education, sustainable tourism, climate change and tourism, youth travel and self development
Christian is Associate Professor in Tourism Management and at faculty level holds the role of Chair of the Principles of Responsible Management Education (UNPRME) Steering Committee.
Christian's research interests cover three broad areas. Firstly, he is interested in sustainable tourism development and tourism’s interrelationship with climate change. This area of work has seen him engaged in research projects in the Sub-Antarctic, South America, the Pacific and New Zealand. Secondly, he studies the ‘youth’ life stage in the context of travel, exploring aspects such as self-development of young travellers and long-term youth mobility practices in different cultures; this has led to fieldwork in Central America, South East Asia and Europe. Christian’s third research interest evolved from merging the above two research themes by developing a strong interest in education for sustainability. This includes a strong research interest in pedagogies for sustainability as well as a passion for research-driven teaching innovation which has seen him teach Sustainable Tourism Development in Canada and Vanuatu.
A research-driven VR-for-sustainability project he leads was awarded AACSB’s prestigious ‘2018 Innovations that Inspire’ honour, selected for EFMD’s ‘Ideas that Inspire’ Plenary at the 2018 Annual Conference, and recently won the highly competitive Bronze Award Oceania Region at the QS Reimagine Education Awards 2019 in London.
Christian serves on the editorial boards of four tourism journals and was awarded Research Article of the Year 2018 in Tourism Recreation Research with Sochea Nhem.
BSc (Hons) University of Surrey; PhD University of Exeter
Areas of potential Master's and PhD supervision
Tourism impacts, climate change mitigation and adaptation in tourism, youth mobility and self-development, tourism and education, tourism distribution channels and Virtual Reality in Tourism and Education.
Christian is Chair of the Steering Group for the United Nations Principles of Responsible Management Education at Wellington School of Business and Government.
Awards and grants
2019: Bronze Award Oceania Region at Reimagine Education Awards 2019, London, for VR experiential education for sustainability innovation project
2019: VUW Staff Sustainability Excellence Award 2019
2019: Latin America CAPE Grant for ‘Virtual Reality for Cultural and Sustainability Education in NZ Schools’ (1 year project) (with Andrea Milligan, Stephen Marshall, and Jonathan Flutey)
2019: Article of the Year 2018 in Tourism Recreation Research with Sochea Nhem
2018: Shortlisted QS Stars-Wharton Reimagine Edcuation Awards
2018: AACSB ‘Innovations that Inspire 2018’
2014: Victoria Business School Learning & Teaching Innovation Grant
2014: DAAD Scholarship for Research Project at Technische Universitaet Berlin
2013: TTRA Europe Conference Best Paper Award
2012: Faculty of Commerce Research Grant
2011: VUW Teaching Excellence Award 2011
2011: VUW Teaching and Learning Development Grant 2011 (with Warwick Murray)
2011: B.E.S.T. EN Conference and Think Tank 2011 Outstanding Presentation Award
2009: Government of South Georgia and South Sandwich Islands (UK) Research Funding (with Malcolm Macfarlane, Mariska Wouters and Daniel O’Donoghue)
2002-2007: Named Researcher on 5-year FoRST Project (with Doug Pearce, Bob Garnham, Mondher Sahli, Karen Smith, and Adam Weaver)
Publications and presentations
Phan, T. T. L., & Schott, C. ‘Visitor responses to environmental interpretation in protected areas in Vietnam: a motivation-based segmentation analysis’. Tourism Recreation Research, (2019, early cite) 1-15. https://doi.org/10.1080/02508281.2019.1630168
Schott, C., Nhem, S. ‘Paths to the market: analysing Tourism Distribution Channels for Community-Based Tourism’. Tourism Recreation Research; Vol. 43(3); (2018) pp.356-371. (Article of the Year 2018) https://doi.org/10.1080/02508281.2018.1447837
Schott, C., Marshall, S. ‘Virtual Reality and Situated Experiential Education: A conceptualisation and exploratory trial’. Journal of Computer Assisted Learning, Vol. 34 (6), (2018) pp.843-852. https://doi.org/10.1111/jcal.12293
Schott, C., Nhem, S. ‘Paths to the market: analysing Tourism Distribution Channels for Community-Based Tourism’. Tourism Recreation Research; Vol. 43(3); (2018) pp. 356-371. (Best Article 2018) https://www.tandfonline.com/eprint/mekWW6GRPnkgez6nCXW2/full
Schott, C. Virtual fieldtrips and climate change education for tourism students. Journal of Hospitality, Leisure, Sport & Tourism Education; Vol. 21 (Part A); (2017) pp. 13-22. https://doi.org/10.1016/j.jhlste.2017.05.002
Schott, C. ‘A Portrait of Douglas G. Pearce’, Anatolia – An International Journal of Tourism and Hospitality Research; Vol. 27(1); (2016) pp. 126-134. http://www.tandfonline.com/eprint/ZHtcCbsBkWgSIEaWKKvP/full
Dredge, D., Schott, C., Daniele, R., Caton, K., Edelheim, J. & Munar, A.M. ‘The tourism education futures initiative’, Anatolia: An International Journal of Tourism and Hospitality Research; (2015) Vol. 26, No. 2, 340–346 https://doi.org/10.1080/13032917.2014.930773
Caton, K., Schott, C. and Daniele, R. ‘Guest Editorial: Tourism's Imperative for Global Citizenship’. Journal of Teaching in Travel and Tourism; Vol. 14(2), (2014) pp.123-128.http://www.tandfonline.com/eprint/PFXnRQTiJHWm7XXyWABR/full
Dredge, D. and Schott. C. ‘Academic Agency and Leadership in Tourism Higher Education’. Journal of Teaching in Travel and Tourism; Vol. 13(2); (2013) pp. 105-129.http://www.tandfonline.com/eprint/ieEpmQb4t87Se6GeAzyP/full
Schott, C. and Gretzel, U. ‘Guest Editorial: Leadership for Transformation in Tourism Education’. Journal of Teaching in Travel and Tourism; Vol. 13(2); (2013) pp. 101-104.http://www.tandfonline.com/eprint/gvvnkwARsR63wxp273cR/full
Tiller, T. and Schott, C. 'The Critical Relationship between Climate Change Awareness and Action: An Origin-Based Perspective'. Asia Pacific Journal of Tourism Research; Vol. 18(1-2) (2013) pp.21-34. https://doi.org/10.1080/10941665.2012.697648
Murray, W.E., Overton, J., Prinsen, G., Schott, C. ‘Bringing the world to the classroom – towards ‘virtual reality’ pedagogies for international education'. Journal of International Education and Business. Vol 2(2); (2011) pp.7-26.
Pearce, D.G. and Schott, C. 'Domestic vs. outbound booking and channel choice behavior: Evidence from New Zealand'. International Journal of Culture, Tourism and Hospitality Research. Vol. 5 (2); (2011) pp.112-127. https://doi.org/10.1108/17506181111139546
Pearce, D.G., Reid, L, Schott, C.,‘Travel arrangements and the distribution behaviour of New Zealand outbound travellers’. Journal of Travel & Tourism Marketing; Vol 26 (1); (2009) pp. 80-97. https://doi.org/10.1080/10548400802656850
Schott, C. and Sutherland, K. 'Engaging Tourism Students through multi-media teaching and active learning. Journal of Teaching in Travel & Tourism, 4 (2008) pp.351-371 http://www.tandfonline.com/eprint/NPkPFm6kId7bZeN753Si/full
Pearce, D.G., Tan, R. and Schott, C., ‘Distribution channels in international markets: a comparative analysis of the distribution of New Zealand tourism in Australia, Great Britain and the USA’. Current Issues in Tourism, 10, 1 (2007), pp. 33-60. https://doi.org/10.2167/cit290.0
Schott, C., 'Selling Adventure Tourism: A Distribution Channels Perspective.' International Journal of Tourism Research, 9, 4 (2007), pp. 257-274. https://doi.org/10.1002/jtr.610
Schott, C., ‘Proactive Crises Management Tools: Ecolabel and Green Globe 21 Experiences from New Zealand’, Tourism Review International, 10, 1/2 (2006), pp. 81-90. https://doi.org/10.3727/154427206779307303
Pearce, D.G. and Schott, C., 'Tourism Distribution Channels: The Visitors Perspective', Journal of Travel Research, 44, 1 (2005), pp. 50-63. https://doi.org/10.1177/0047287505276591
Pearce, D.G., Tan, R. and Schott, C., 'Tourism distribution channels in Wellington, New Zealand', International Journal of Tourism Research, 6, 6 (2004), pp. 397-410. https://doi.org/10.1002/jtr.503
Schott, C. (Ed), Tourism and the implications of Climate Change: Issues and Actions (Emerald Publishers, 2010).
Schott, C. ‘Digital Immersion for Sustainable Tourism Education: A roadmap to virtual fieldtrips’ in Moscardo, G. and Benckendorff, P. (eds) Education for Sustainability in Tourism – A Handbook of Processes, Resources and Strategies. (Springer) (2015); pp.213-227
Dredge, D. and Schott, C. ‘The Tourism Education Futures Initiative – the Way Forward’ In Prebežac, D., Schott, C., Sheldon, P. (eds) The Tourism Education Futures Initiative: Activating Change in Tourism Education (Routledge). (2014); pp.371-379.
Schott, C. ‘Young Non-institutionalised Volunteer Tourists in Guatemala: exploring youth and self-development’ in A.M. Benson (Ed) Volunteer Tourism: Theory Framework to Practical Applications (Routledge, 2011).
Schott C, Reisinger A, Milfont T L, 'Tourism and Climate Change: Interrelationships and Implications', in Tourism and the Implications of Climate Change: Issues and Actions, edited by Christian Schott (United Kingdom, Emerald Group, 2010), 3, pp. 1-24.
Pearce D G, Schott C, 'Tourism and Climate Change: Public and Private Sector Responses in New Zealand', in Tourism and the Implications of Climate Change: Issues and Actions, edited by Christian Schott (United Kingdom, Emerald Group, 2010), 3, pp. 165-186.
Schott, C., Caton, K. and Daniele, R. (Guest Eds) ‘Special Issue: Tourism Education for Global Citizenship’. Journal of Teaching in Travel and Tourism; Vol. 14(2), (2014).
Schott, C., Caton, K. and Herzog, C. (Eds.) Proceedings of the Eight TEFI Conference (TEFI8) ‘Transformational Learning: Activism, Empowerment and Political Agency in Tourism Education’. Guelph, Canada (4-7 June 2014): Tourism Education Futures Initiative (pp.216).
Prebežac, D., Schott, C. and Sheldon, P. (Eds) The Tourism Education Futures Initiative: Activating Change in Tourism Education. (Routledge, 2014), pp.402.
Schott, C. and Gretzel, U. (Guest Eds) ‘Special Issue: Leadership for Transformation in Tourism Education’. Journal of Teaching in Travel and Tourism; Vol. 13(2); (2013).
Schott, C., Feng, C., Fesenmaier, D.R. (Eds), Proceedings of the Tourism Education Future Initiative 7th Conference. Oxford, UK: Tourism Education Futures Initiative (2013), 211pp
Schott, C. and Fesenmaier M. (Eds.) Proceedings of the Tourism Education Future Institute 6th Meeting. Milan, Italy: Tourism Education Futures Institute. 144pp.
Schott, C. (Ed), Tourism and the implications of Climate Change: Issues and Actions (Emerald Publishers, 2010).
Smith, K.A. and Schott, C. (eds), New Zealand Tourism and Hospitality Research Conference 2004: Tourism Research: Advances and Applications (Wellington, Victoria University of Wellington, 2004), 479pp.
Schott, C., ‘Grytviken Visitor Survey: Visitation Guidelines Knowledge and Visitation Satisfaction of Ship-based Visitors’. part of a report with M. Macfarlane and M. Wouters on the Impacts of Ship-based Visitors on the Sub-Antarctic Island of South Georgia, prepared for the Government of South Georgia and the South Sandwich Islands (2009).
Published conference papers and conference presentations
Schott, C. ‘Simulation for Sustainable Tourism Education: Perspectives of New Zealand and Vanuatu students’ paper presented at Tourism and the SDGs Conference. Auckland (23-25 January 2019)
Miyakawa, E., Schott, C., Oguchi, T. ‘The Key Elements of Personal Development through International Travel : Does emotional evaluations of the tourism experience influence personal development?’ Proceedings of JITR Annual Conference 2018, Tokyo, Japan (5 December 2018)
Schott, C. ‘Educating for an unpredictable world: technology and learning for a more sustainable future’ Plenary III Panel Contribution at 2018 EFMD Annual Conference ‘Education 4.0: New Jobs, New Skills, New Education’. Copenhagen Business School, Denmark (6-8 June 2018). (Selected from 38 Submissions from EFMD Accredited Business Schools).
Schott, C. ‘Knowing about Nature and Human Impacts – a pedagogical tool for the challenges of the Antropocene’ in O. Kugapi and M. Aijala (Eds.) Proceedings of the Tenth TEFI Conference (TEFI10) ‘Knowing with Nature – The Future of Tourism Education in the Antropocene’. Pyhatunturi, Finland (3-6 June 2018): Tourism Education Futures Initiative (32-34).
Schott, C. ‘Walzing’ with Nature – young peoples’ love for the road, minimalist possessions, and sleeping under the stars’ in O. Kugapi and M. Aijala (Eds.) Proceedings of the Tenth TEFI Conference (TEFI10) ‘Knowing with Nature – The Future of Tourism Education in the Antropocene’. Pyhatunturi, Finland (3-6 June 2018): Tourism Education Futures Initiative (52-54).
Schott, C., Marshall, S. ‘Virtual Reality for more sustainable Tourism Education: An exploratory multi-stakeholder trial’ in Proceedings of 16th APac CHRIE Conference ‘Innovation and Sustainability’. Guangzhou, China (31 May – 2 June 2018): Sun Yat-sen University (60-61).
Phan, T. T. L., Schott, C. ‘Visitor Satisfaction with Services for Environmental Interpretation in Cat Tien National Park, Vietnam’ in Proceedings of 16 th APac CHRIE Conference ‘Innovation and Sustainability’. Guangzhou, China (31 May – 2 June 2018): Sun Yat-sen University (279-280).
Nhep, T., Schott, C., Sahli, M. (2018). Climate Change Adaptation in the Coastal Tourism Hotel Sector: The case of Sihanoukville, Cambodia. in T. Young, G. McGinnis, P. Stolk (eds) Proceedings of the 28th Annual Cauthe Conference ‘Get Smart: Paradoxes and Possibilities in Tourism, Hospitality and Events Education and Research’. Newcastle: The University of Newcastle. pp.455-471.
Schott, C. (2018). Freedom Camping: The Freedom Campers and Residents Perspectives. in T. Young, G. McGinnis, P. Stolk (eds) Proceedings of the 28th Annual Cauthe Conference ‘Get Smart: Paradoxes and Possibilities in Tourism, Hospitality and Events Education and Research’. Newcastle: The University of Newcastle. pp.579-581.
Schott, C., Seow, P.-S. The Role of Simulation and Gamification in Business Education. Workshop presented at AACSB Asia Pacific 2017 Conference. Seoul, South Korea (26-27 October 2017). (Invited Contribution)
Schott, C. New Zealanders on the move: Who, Where & Why. Kiwis on their Big 'OE’ and Outbound Travel Patterns. Paper presented at NZ Society Travel Medicine Conference 2017. Auckland, NZ (19-20 August 2017). (Invited Contribution)
Schott, C. The value(s) of Contextual Knowledge. Paper presented at Ako Victoria 2017 Te Rautaki Maruako: Learning and Teaching Values in Action. Wellington, NZ (6 July 2017).
Abeysekara L, Toland J, Schott C, 'The role of Online Travel Agents in improving the business value of Small Tourism Enterprises: The case of Sri Lanka', 3rd International Conference on Asian Studies (ICAS), Niigata, JAPAN, 20 Jun‑21 Jun 2015.
Schott, C, Proctor Thomson, A and Marshall, S. ‘Cutting Edge Digital Immersion for Experiential Learning’ In Wilson, E., & Witsel, M. (Eds.) (2015). Rising Tides and Sea Changes: Adaptation and Innovation in Tourism and Hospitality: Proceedings of the 25th Annual CAUTHE Conference, Gold Coast, Queensland (2–5 February 2015): Southern Cross University: Gold Coast (697-699).
Schott, C. ‘A centuries-old German mobilities tradition in a globalised and digitalised world’ paper presented at the 5th New Zealand Mobilities Symposium: Future Mobilities and Resilience. Wellington, NZ (3-4 July 2014).
Schott, C. ‘Transformative Learning And Youth Travel’ In C. Schott, K. Caton and C. Herzog (Eds.) Proceedings of the Eight TEFI Conference (TEFI8) ‘Transformational Learning: Activism, Empowerment and Political Agency in Tourism Education’. Guelph, Canada (4-7 June 2014): Tourism Education Futures Initiative (19-20).
Schott,C. ' Educating for a better Future: educate and cultivate', presented at Association for Tourism in Higher Education (ATHE) 2014 Conference under the theme 'Celebrating 20 years of ATHE: the future of Tourism in Higher Education', Canterbury, UK (5-6 December 2013).
Schott, C. ‘Antipodeans in Europe: long distance, long stay youth mobility’ in TTRA Europe 2013 Book of Abstracts, Dublin: TTRA Europe, pp.161-163. (Best Paper Award)
Ezra, P, Schott, C., Smith, K.A. ‘Education for Global Citizenship: An African Community Perspective on Volunteer Tourists’. In Schott, C., Feng, C., Fesenmaier, D.R. (Eds), Proceedings of the Tourism Education Future Initiative Conference 7th, 13-16 April 2013. Oxford, UK: Tourism Education Futures Initiative, pp. 52-54.
Schott, C.(2012) Virtual Mobilities and Sustainable Tourism: Virtual Fieldtrips for Climate Change Education, in T.R. Tiller (ed.) Conference Proceedings of BEST EN Think Tank XII, Sydney: University of Technology Sydney, pp. 341-356.
Schott, C. and Murray, W.E. (2011) Tourism Development in the Pacific: community perspectives and 21st century fieldwork. Presented at UNWTO.TedQual Worldwide Event 2011, Madrid, Spain (13-14 September).
Schott, C. (2011) Education as a Visitor Management Technique in Remote Protected Areas. In T.R. Tiller (ed.) Conference Proceedings of BEST EN Think Tank XI, 22-24 May, Philadelphia, USA, Sydney: University of Technology Sydney, pp. 100-102. (Outstanding Presentation Award)
Schott, C. (2011) Tourism and Hospitality Employees in 2020: A Tourism Management Perspective. Panel Address at 2011 Tourism Education Futures Institute World Congress, Philadelphia, USA (18-21 May 2011).
Schott, C. (2011) Looking to the Future: Learner Engagement, Relevance, and Values-based Principles. In Prebezac, D. (ed.) Congress Proceedings of 2011 Tourism Education Futures Institute World Congress. 18-21 May, Philadelphia, USA, Philadelphia: Temple University, pp. 67-68.
Liburd, J.J.; Gretzel, U.; Lund-Durlacher, D.; Sogayar, R.L.; Padurean, L. and Schott, C. (2011) TEFI Principles in Action: Reflections on the first Year of the Global TEFI Courses. In Prebezac, D. (ed.) Congress Proceedings of 2011 Tourism Education Futures Institute World Congress, 18-21 May, Philadelphia, USA, Philadelphia: Temple University, pp. 51-53.
Schott, C. (2011) Preparing Students for the Future: using ICT in New Zealand Tourism Education. Presented at International Hospitality and Tourism Education Summit 2011, Guangzhou, China (11-13 May) (Invited Contribution).
Schott C, 'The big OE: Examining a New Zealand tradition from the 50s to today', in Presented at the New Zealand Tourism and Hospitality Research Conference - 25-26 November (Auckland, New Zealand, School of Hospitality & Tourism and NZ Research Institute, AUT University, 2010), pp. 114.
Schott C, 'Students as Stakeholders in Tourism Education - values based learning and engagement.', Presented at UNWTO.TedQual Asia -Pacific Conference in Wellington (hosted by VUW) (Wellington, 18-20 November 2010).
Schott, C. ‘The Role of Values in Sustainable Tourism Education’ presented at BEST EN Think Tank IX Conference, Singapore (15-18 June 2009).
Pearce, D. G. and Schott, C., 'Tourism and Climate Change in New Zealand: public and private sector responses.' Paper presented at Innovation & Tourism International Seminar 2008: Tourism Commitment towards Climate Change, Opportunities and Threats, Palma de Mallorca (22-24 October 2008).
Schott, C. and Sutherland, K., ‘Maximising Outcomes: Converting a collaborative teaching research project into ‘PBRF- ible’ publications’ presented at Tertiary Education Research New Zealand Conference 2007, Auckland (29-30 November 2007).
Schott, C., ‘Roles and Responsibilities of Tourism Operators in the context of Climate Change’ presented at United Nations World Tourism Organisation (UNWTO) Education and Knowledge Management Conference 2007 Knowledge-based Development through Tourism, Madrid (30-31 May 2007).
Schott, C., ‘Living without electricity in a poverty-ridden country: volunteer tourism and self-development’. presented at 5th Bi-Annual Symposium of Consumer Psychology of Tourism, Hospitality and Leisure, Charleston (4-6 June 2007).
Schott , C., ‘The Travel Motivation of Adventurous Young Solo Travellers’ presented at New Zealand Tourism and Hospitality Research Conference 2006, Dunedin (5-7 December 2006).
Schott, C., ‘Ecolabels and Green Globe 21: Awareness and Consumer Attitude Experiences from New Zealand’ in Proceedings of BESTEN Think Tank V ‘Managing Risk and Crisis for Sustainable Tourism: Research and Innovation’, (Mona, 16-20 June 2005).
Schott, C., 'Environmental attitudes of tourism activity providers in New Zealand', in Janne Liburd (ed), Proceedings of the Business Enterprise for Sustainable Travel (BEST) Conference 'Sustainablity and Mass destinations: Challenges and Possibilities' (Esbjerg, University of Western Sydney, 2004), CD-ROM, 25pp.
Schott, C., 'Young Holidaymakers: Solely faithful to hedonism?', in Smith, K.A. and Schott, C. (2004) Proceedings of the New Zealand Tourism and Hospitality Research Conference 'Tourism Research: Advances and Applications', (Victoria University of Wellington: Wellington (8-10 December, 2004), pp. 364-376.
Pearce, D.G., Tan, R. and Schott, C., 'Distribution channels for urban tourism: issues and examples from Wellington, New Zealand', Proceeding of the Travel and Tourism Research Association Conference 'Urban Tourism-mapping the future' (Glasgow, Travel & Tourism Research Association - Europe, 2003), CD-ROM. Professor Doug Pearce (Author), Ms Raewyn Tan (Author).