Optimise your research impact

Learn about traditional citation metrics and altmetrics, online attention and the importance of identifiers such is ORCiDs and DOIs for tracking.

The impact of research can be determined in many ways. Traditionally, the number of citations has been considered a measure of quality but alternative metrics, such as mentions in the media and social media, also help to track the attention your work receives, and may lead to other forms of impact.

To be discoverable in today’s environment is important that authors and their work are associated by unique identifiers like ORCID and digital object identifiers or DOIs.

You can read more about optimising research impact in our guide.

Traditional bibliometrics and altmetrics are covered in this guide, along with how to set up and manage author identifiers so you and your research are visible.