Point Zero hologram lights up The Atom

You may have noticed a new visual feature near the main entrance to Wellington School of Business and Government: a state of the art fan hologram that projects 3D images on a propeller spinning at 1100 RPM.

A profile shot of Chris Mather
Chris Mather, Founder & MD, Point Zero

This hologram, which displays 3D versions of the company logos of our entrepreneurs in residence, is a collaboration between The Atom and PointZero—a company founded by a former student and Victoria Entrepreneur Summer Bootcamp participant.

While PointZero founder and managing director Chris Mather was doing a Bachelor of Design Innovation at Victoria University of Wellington, he took the opportunity to attend the bootcamp. Point Zero grew from Chris' experience at the bootcamp and seed funding from Viclink to become a multinational success story–creating unique, inspiring experiences that help brands connect with audiences through digital technologies.

Along the way, Point Zero scored a number of technological firsts, including the world’s first interactive hologram, and their work with Wellington’s Malaghan Institute on visualizing cancer immunotherapy research.

Having learned a lot in the past few years, Mather is passionate about wanting “to help new businesses get on their feet and start solving global problems right here in Wellington”. He is now one of our Entrepreneurial Ambassadors.

You can see the hologram in the video, shot by Atom business Fish and Swallow, below, but you need to see it with your own eyes to get the full effect! The hologram runs between 6 am – 8.30 am and 6 pm – 9 pm.